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Your Customers Don't Care That AI Can Make Mistakes

September 10, 2026
Tom
9 min read

AI can make mistakes. Your customers know that, but they won't accept poor AI when they need help. Customer-facing AI needs a much higher standard.

Your Customers Don't Care That AI Can Make Mistakes

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Tom Vanderbauwhede - Founder & CEO of ReplyFabric

About the Author

Tom Vanderbauwhede is the founder & CEO of ReplyFabric, lecturer in AI at KdG University, and a seasoned entrepreneur with 25+ years of business experience. He holds master's degrees in Applied Economics, Business Administration (MBA), and Strategic Change Management & Leadership. Tom is passionate about building AI tools that reduce email overload and help teams focus on what matters.

Connect with Tom on LinkedIn and follow his journey as a founder.